Facebook Twitter Instagram
    Tuesday, January 31
    • About Us
    • Contact us
    • Privacy policy
    • Disclaimer
    Facebook Twitter Instagram LinkedIn VKontakte
    NewsPabNewsPab
    • Home
    • Business
      1. Finance
      2. Digital Marketing
      3. Real Estate
      4. View All

      Why You Should Own Commercial Property Insurance

      January 31, 2023

      The Wall Between You and Your Shoes: How to Molder Your Style

      January 17, 2023

      What is Neurosis? How to Recognise It?

      January 16, 2023

      What Differentiates the Best Audit Firms from The Rest in India

      January 16, 2023

      Should we buy followers for Facebook to grow our business?

      January 30, 2023

      5 Ways to Make Your Website Faster.

      January 24, 2023

      Discord Servers Listing: A Better Option Than Disboard

      January 15, 2023

      How to grow Indian Instagram followers for a business account

      January 14, 2023

      How to avoid the 7 most common real estate scams?

      January 25, 2023

      How to lose an agent in 10 days

      December 23, 2022

      How to Use Craigslist to Find Jobs, Gigs, and Community

      December 8, 2022

      Things to know before moving in 3 bedroom apartments lafayette la

      November 25, 2022

      What is fifth wheel transport services?

      January 31, 2023

      Which Fabric Features Enable Clothing to be Comfortable to Wear?

      January 31, 2023

      What is military car shipping services?

      January 30, 2023

      How Can You Benefit From It? Emergency Roadside Assistance

      January 30, 2023
    • Tech
      1. Gaming
      2. Automobile
      3. View All

      Cheap CSGO Accounts with Prime status!

      January 18, 2023

      Get Your Need for Speed On: The Best Racing Games Online

      January 13, 2023

      Car Dealer Job Sim Tycoon Game

      December 6, 2022

      How to Play GameMite Video Games Safely and Effectively

      October 29, 2022

      Things to Look for When Choosing a Construction Company for Your Project

      January 19, 2023

      How To Safely Set Up Cranes On The Construction Site?

      December 14, 2022

      Flow Cytometry Market Study Providing Information on Top Key Players

      December 8, 2022

      The Complete Guide To Charging An Electric Car

      December 7, 2022

      Best Ways To Use Professional IT Solutions

      January 31, 2023

      Top WordPress Development Trends to Follow

      January 23, 2023

      Steps to Access TWC or Roadrunner Email

      January 21, 2023

      Explain Refurbished Laptops | Benefits of refurbished laptops

      January 21, 2023
    • Home Improvement
    • Entertainment
    • Lifestyle
      • Education
      • Health
      • Fashion
      • Travel
      • Food
      • Sports
      • Law
      • Pets
      • Fitness
    • Sports
    NewsPabNewsPab
    You are at:Home » Secrets from an eCommerce SEO Specialist: How PPC Affects SEO
    Business

    Secrets from an eCommerce SEO Specialist: How PPC Affects SEO

    rick johnsonBy rick johnsonDecember 4, 2022Updated:December 4, 2022No Comments4 Mins Read
    Facebook Twitter Pinterest LinkedIn Tumblr Email
    Share
    Facebook Twitter LinkedIn Pinterest Email

    You may have heard it claimed that eCommerce SEO and PPC work together. They do. That said, how they work together may be a mystery to you if you’re not familiar with the fine details of digital marketing. 

    So we went to an eCommerce SEO specialist and asked them for the scoop. Here’s what we came away with. 

    1. Help with target keyword research and user behavior 
    If there is one way in which PPC can help you refine your SEO strategy, it’s through following user behavior. 

    Let’s put it this way: you may think your ideal target persona is “x,” but a few weeks of following the interaction of “x” with your PPC ads may teach you the exact opposite. 

    Google Analytics is great for following user interaction, but the data you can gather from PPC performance is so much more closely targeted and indicative of user interest. 

    PPC can also help you uncover keywords that you should (and should not) be targeting organically, based on how you see users interact with (or again, not interact with) your ads. 

    2. PPC helps you build a book of leads 
    Every time a user clicks on your ads, you’ve just earned a lead that you can either remarket to or use to refine your organic strategy. 

    Yes, it’s unfortunate to have to pay for that information, especially if the lead doesn’t convert through the ad, but nothing good in life comes free. 
    PPC can also be used to help build local leads, even if they don’t click on your ads. This one you’ll have to take on faith, though, because if someone sees your ad for a local search and doesn’t click, you’ll never really know if the same user visits your website. 

    But doubtless, in some instances, they do.

    3. Build brand clout 
    Here’s the great thing about PPC. It helps your visibility improve, almost in spite of the 90% or so users that intentionally scroll past the ads. 

    When a user sees and recognizes your ad, whether or not he or she clicks or intentionally doesn’t click, that person has just been exposed to your brand. 

    And, for better or for worse (better, for your online store), that person is going to subconsciously recognize your brand from that point. 

    So, in a way, PPC helps build brand exposure even if the campaign doesn’t generate a lot of money. Some PPC strategies are actually predicated on building brand exposure and not even on revenue.

    4. You can potentially show up twice in the search results 
    You can’t really show up twice in the search results organically unless one of your listings is nested under the main page. But you can buy a second spot, in the ads. 

    That gives your domain or landing page the ability to show up twice on the search engine results pages. Mathematically, that doubles your chances of getting clicked. 

    In fact, it can be argued that your chances of being clicked (and earning a conversion) increase because it’s impressive to see the same listing show up twice in the search results. 

    Better make sure your landing pages are optimized, then. 

    And That, Folks, Is Why You Should Hire an eCommerce SEO Specialist That Does Both 
    As you can see, eCommerce PPC and SEO work together and PPC actually directly benefits SEO. That’s why it’s valuable to work with an eCommerce SEO specialist that can provide SEO services as well as eCommerce PPC management. 

    Work with 1DigitalⓇ Agency (1DigitalAgency.com). For over ten years, they’ve specialized in eCommerce SEO and PPC and have served hundreds of clients in countless industries. Visit their website for more information or get in touch with them directly at 888-982-8269.

    Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
    Previous ArticleCollege Underground Radio Is a Big Fat Scam!
    Next Article An Ultimate Guide to Enterprise Mobility Solution You Must Know About
    rick johnson
    • Website
    • Facebook
    • Twitter
    • Pinterest
    • Instagram
    • Tumblr
    • BlogLovin
    • LinkedIn

    Oliver James is a UK-based professional blogger, content writer, and content marketer who writes about travel and tourism, finance, real estate, and other topics on his blog. Passionate about writing, traveling, and getting the best deal on everything he buys, Oliver also writes for customers and helps them publicize their products, and services in the US and UK markets. He is a traveler who has visited over 35 countries and loves his job because it gives him the opportunity to find stories, experiences, and places which he can share with his readers. Oliver James is a professional blogger, content marketer, traveler, and electronics enthusiast. He started blogging in 2016 and has become a contributing writer for several blogs, including Android Authority and Elecpros. Oliver has also published his own informational books with Kindle Direct Publishing on subjects like Flappy Bird and Google Cardboard. Also Read: > all inclusive holidays > Lumber Takeoff Services We are Content Writing Agency Australia. We are a team of creative writers, passionate storytellers, and dedicated content creators committed to producing high-quality written pieces that capture your business’s unique voice. Our mission is to provide engaging, meaningful content that resonates with your target audience and helps you reach your goals. Tech Articles Sample: macOS Ventura | Sony Xperia 1 IV | iPhone 14 VS iPhone 14 Pro | iPhone 13 VS iPhone 14 Educational Articles Sample: Radio communication protocols | Create computer software | Difference between Deep web & Dark web | Difference between software & an app | Blackboard DCCCD Sport Articles Sample: Carrom History | Swimming History | Arnis History | Dog Surfing History | Extreme Ironing History | Sepak Takraw History Kate Johnson is a content writer, who has worked for various websites and has a keen interest in Online Signals Report and Stock portfolio generator. She is also a college graduate who has a B.A in Journalism. Read More: Fin Scientists >> Read More: Stocks Signals Mobile App >> Read More: Crypto Signals >> Read More: Crypto Trade Signals App >> Read More: Trade Signal Buy and Sell

    Related Posts

    What is fifth wheel transport services?

    January 31, 2023

    Which Fabric Features Enable Clothing to be Comfortable to Wear?

    January 31, 2023

    What is military car shipping services?

    January 30, 2023

    Comments are closed.

    Top Selling Multipurpose WP Theme
    • Facebook
    • Twitter
    • Instagram
    • Pinterest
    Don't Miss

    Why You Should Own Commercial Property Insurance

    The connection between trauma and emotional numbness

    Best Ways To Use Professional IT Solutions

    What is fifth wheel transport services?

    About
    About

    For interesting information, visit newspab.com. We provide information about games, technology, entertainment, and anything else you may find interesting. We provide quality content. Do not hesitate to contact us with any questions or comments.

    Send us an email at [email protected]

    Popular Posts

    Why You Should Own Commercial Property Insurance

    January 31, 2023

    The connection between trauma and emotional numbness

    January 31, 2023

    Best Ways To Use Professional IT Solutions

    January 31, 2023
    Copyright © 2023. All rights reserved by NewsPab.
    • About us
    • Disclaimer
    • Privacy policy
    • Contact us

    Type above and press Enter to search. Press Esc to cancel.